Short Code Texting
If you have a cell phone, chances are that at some point, you’ve received a text message from a number that’s only five or six digits long. It may have seemed odd the first time it happened since most phone...
SMS and Mobile Trends You Can’t Ignore in 2023
With each new year come new trends and tactics that business owners and marketers use to reach their audiences. Some of these will come and go, remembered as no more than fads. But some will doubtlessly stand the test of...
Essential SMS Marketing Statistics for 2022
As of late 2022, more than 97% of Americans own a mobile phone. You probably expect such a high percentage; take a look around any public area, and you’ll spot many people engrossed in their devices. As such, it shouldn’t...
Convert Inbound Enquiries with SMS
Inbound enquiries offer great opportunities for businesses to acquire new customers for relatively low costs. These often come from high-intent customers, and there’s no reason to worry about intrusiveness. After all, they’ve contacted you. But despite their benefits, inbound enquiries...
How to Use Storytelling in Your SMS Messages
The concept of storytelling is nothing new to the realm of marketing. It’s been praised as an engaging way to share a message with audiences and create a precise emotional response. When people consider the mediums in which storytelling is used,...
Why Is My Text Message Not Sending?
Have you ever sent a text message only for it to sit in limbo? Behold the mystery of undelivered text messages. While most text messages make it to their recipients, some don’t. Non-delivery of texts is one of the most...
Understanding SMS: 10DLC and Forbidden Message Topics
SMS marketing is one of the most effective methods for staying in touch with clients and promoting your business. While it’s a relative newcomer to the digital marketing world, it’s proven much more effective than email and direct mail. In...
How to Write SMS for Marketing
You have content marketing mastered for the most part. When you write social media posts, they get better than average engagement. Your email campaigns have good click-through rates. Even your blog posts are boosting your SEO and earning backlinks.What about...
Google Verified SMS for Building Customer Trust
No business wants its customers to ignore its text messages. While text messaging remains the best way to ensure a client sees communication from an organization, there is still a potential for customers to ignore these messages. Google Verified SMS aims...
Employing SMS marketing and post-purchase texts
SMS marketing is a proven method for staying in regular contact with customers. Research shows that almost 98% of clients read their text messages. In comparison, emails have a much lower open rate. Depending on the organization’s industry, customers open...
